Here is what you need to know about naturally relating to people’s animal personalities so that you can connect, influence, negotiate, and build relationships.

As the book explains, bear people are independent, result-seeker. They are not focused on the niceties of a presentation, but rather the bottom-line results being offered. Wolf people are fun loving and social. They are most concerned with knowing that the process will be fun, playful, and will involve others. Eagle people are interested in making the right decision, and they want a proven system or plan in place before they take action. Finally, the horse people value security and the companionship of their herd. They want to know things will work out, and they will look to the actions of those around them to determine if an appeal is appropriate to act on.

You can see that what might help you to connect with a bear person, does not necessarily make an negotiation appealing to a horse person.

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